
The following are frequently asked questions
about the High Stakes Consulting Workshops:
•
Why do you use
the poker analogy in your workshops?
• Who can use High Stakes
Selling?
• What is the High Stakes
Selling Game Plan?
• Is the Game Plan like
an account plan?
• How many people can
attend a single workshop?
• Why should I send my
salespeople to a workshop if they can just read the book?
• Will the High Stakes Selling methodology
conflict with other training programs my salespeople have taken?
Why
do you use the poker analogy in your workshops?
Many
sales books and training programs use academic or esotaric vocabularies
to describe the ideas and concepts they contain. Valuable time is
wasted as participants struggle to learn, understand and remember
much of this unnecessarily complex terminology. When salespeople
and others leave these workshops the new verbiage is soon forgotten
and most go back to using their habitual words - nothing changes.
The
idea behind HSC's workshops is to introduce a process for
playing and winning high-stakes sales games that everyone on the
sales team will use. The poker vocabulary is a compelling way for
participants to quickly understand and remember the High Stakes
Selling approach when discussing and implementing complex strategies
and game plans. Not only is the poker analogy exciting and interesting,
it is already familiar to most everyone around the world.
Who
can use High Stakes Selling?
In
these days of worldwide customers and global account teams, sales
campaigns are rarely conducted by a single salesperson. Today, a
game plan for a high-stakes opportunity requires the involvement
and commitment of many different people, from sales support specialist
and senior management to business and channel partners. High
Stakes Selling workshops are designed for:
- Global
and local account teams that need game plans for key opportunities
- Regional
sales managers experiencing increased competition
- Sales
executives that need to increase sales and lower cost-of-sales
- Marketing
managers that need sales strategies for new product roll-outs
- Meeting
planners that want an exciting theme for an upcoming sales meeting
What
is the High Stakes Selling Game Plan?
The
High Stakes Selling Game Plan is a tool that salespeople
can use when preparing for their really important opportunities
- the ones they want to win. This document is designed to help sales
teams collect and analyze information from specific areas that have
the potential to provide them with a competitive advantage.
The
Game Plan serves as a roadmap, helping sales teams to
develop strategies and plays needed to win large, complex opportunities.
The idea behind this approach is not to get locked into a rigid
plan with inflexible goals and unchangable strategies. The objective
is to prepare members of the sales team to identify and take advantage
of real-time events, circumstances and opportunities that will improve
their odds of success.
Is
the Game Plan like an account plan?
No,
the High Stakes Game Plan does not cover all of the area
involved in a traditional account plan. This document is not a historical
depository of a vendor's past activities and successes with a customer.
It is focused only on proven areas that present the greatest potential
for creating advantage within a specific large sales opportunity.
The
High Stakes Game Plan has been designed with 2 objectives
in mind. The first is to collect the information that can reduce
and control the uncertainties of a game. The other is to increase
the degree of uncertainty among the opponents who are also playing.
How
many people can attend a single workshop?
High
Stakes Selling workshops are designed for between 15 - 25 people.
These sessions are highly interactive and each participant receives
individual attention. Four to five different sales teams can attend
a single workshop and develop game plans for their specific opportunities.
Why
should I send my salespeople to a workshop if they can just read
the book?
.
HSC
workshops are conducted by highly trained, sales professionals that
will lead the group through a fast-paced process designed to engage
and challenge them. The workshop setting provides a unique opportunity
for salespeople to analyze information, discuss options and prepare
strategies using the collective intelligence and best thinking of
their team and others in the workshop. Participants will receive
immediate feedback on the game plans they prepare and invaluable
suggestions for improving their odds of winning.
Will
the High Stakes methodology conflict with other training programs
my salespeople have taken?
High Stakes Selling is compatible
with the skills taught in most face-to-face selling programs. This
workshop is an advanced strategy program that is designed to get salespeople
to think, plan and use their sales skills more effectively in their
largest and most important sales opportunities. The High Stakes
Selling approach is designed to compliment and enhance the skills
and processes used by most experienced sales teams. |